Ryze
Feel the pulse
Concept Creative Direction
Branding
Ryze is a premium Pilates studio based in Dubai, offering various movement practices. Designed for the modern individual, this studio delivers a dynamic approach to wellness.
We developed the brand concept, creative direction, and visual identity, creating a cohesive ecosystem that supports both the physical experience and the brand’s positioning.
The creative direction is built around energy, expertise, and motion. Clean, architectural lines and modern typography express precision , while bold contrasts reflects movement and momentum. The identity feels powerful, urban, and current, designed to match the rhythm of an active lifestyle.
The result is a strong, differentiated brand that positions Ryze as a modern authority in Pilates; aligned with a forward-thinking wellness community.
